Grace Hopper Conference
Brand Identity | Marketing | Digital & Print
Client
Microsoft University Recruiting Marketing
Role
Graphic Design, Photography
DELIVERABLES
Social Media Content, GIFs, Photography
OVERVIEW
Every year, Microsoft participates in the Grace Hopper Conference which is a massive annual networking and mentoring event that celebrates women in tech/ computing. Microsoft hosts a booth and with every new booth, comes new designs.
I didn't take lead in designs but I did provide insight and ideas on branding, by collaborating with vendors and event managers. The designs that I produced were social assets such as a banner cover for a Facebook Live event, and GIFs for Twitter and Instagram. The goal was to increase engagement and awareness of the conference.